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NIKE / AIR MAX 360 TOUR

Nike has launched its AIR MAX running-shoe collection already in 1987. AIR MAX 8 rapidly achieved a cult status on different musical scenes. 2006 a relaunch under the name of AIR MAX 360 Identity followed. Perfect inducement for Communication 360!


NIKE360 / we are always on tour

Ichiban goes on tour! 2006, as part of the AIR MAX  360 Roadshow concept: a tour including selected Austrian cities. The austrian actress Martina Poel and Akira create screen-printed T-shirts directly at the sports stores. Those are a significant element of the new and fresh AIR MAX 360 Identity. 


NIKE360 / Tour Impressions


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